Leadership Alignment and GTM Strategy for Successful Deals
About the event
"Establishing the north stars at the beginning of the integration is critical. So even if things are going to change, everybody has something they can anchor off of." - Cole Breidenbach
How the leadership communicates and establishes the north star of the transaction will set the tone for everyone else. Create an environment where everyone can talk regularly about integration plans, decisions, and changes that need to happen.
Things you will learn in this webinar:
- What is leadership alignment?
- How to ensure alignment for integration
- Importance of agility during deals
- Go-to-market challenges during integration
- The importance of working with business unit leaders